EMT Practice Test

1. Question Content...

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Question1: What is true about contact data and journey data.

Question2: If a subscriber, who joined 2 weeks ago, clicks the main CTA (download mobile app), send the subscriber email content on the top five mobile app features. If not, send original email. 50K max daily audience. Series of 3 emails. Based on the scenario above, what is the best solution to automate this daily campaign?

Question3: What data is there in mobile connect demographics, select3

Question4: You are getting an error while trying to make an inbox message as inactive. What could be the possible reason.

Question5: What are two ways to use Marketing Cloud Connect (MCC) and Journey Builder together to create a Welcome Journey for new contacts in Sales Cloud?

Question6: What is the fastest method of adding web analytics tags to all posts created in Social Studio Publish?

Question7: Which three features are supported in MC Advertising Studio?

Question8: How frequently does Einstein Engagement Scoring updates to email?

Question9: What is the most frequent option to refresh an Advertising Audience?

Question10: A customer sends a note that they are getting inconsistent results using Contact Data in Journey Builder Decision Splits, while referencing One to Many Relationship defined in Data Designer. The customer explains that the SubscriberMaster Table is already linked to the MyOrders Table using Data Designer. Which three clarifying questions would help a consultant understand more?

Question11: How often are the Einstein Engagement Scoring scores updated for Email?

Question12: When are customers eligible to be send a message in STO(when customer will engage then its sent)

Question13: What does Priority in an in App message determine?

Question14: What is true about shared entry event.

Question15: How does social studio unify anonymous and known identities?

Question16: A deployment specialist sends an Inbox message to your customer audience "Loyalty Program". The next week, they send a message to the same audience using the Replace Inbox feature, but now that audience has some members that no longer exist. What is the expected outcome?

Question17: Which three factors are analyzed for each subject line by Einstein Copy Insights?

Question18: You are using replace inbox message feature. But your audience has changed and some of the contacts who received the first message do not exist. What would happen?

Question19: Where can users set fatigue rules to limit the subscriber from receiving the same asset a predetermined amount of times?

Question20: An administrator needs bankers to see banking-specific Distributed Marketing content and advisors to see advisor-specific Distributed Marketing content. Which two ways can an administrator meet these requirements?

Question21: What happens when a paused journey is resumed?

Question22: What is true about SMS keywords other than HELP and STOP?

Question23: What is the primary function of Einstein Copy Insights?

Question24: What is prerequisite for email/web recommendations: select 2

Question25: 3 possible reasons why a SMS message would fail to reach users mobile? (select 3 options)

Question26: send multiple emails over a period of 3 months with link to download mobile app. If link clicked then send app feature emails else same mails to download mobile app after every 3 days. How would you design this Multiple select?

Question27: What are three out of-the-box product capabilities of Interaction Studio? 1m 13s

Question28: Globex Supermarkets are setting up Beacons in their stores, and set up one beacon in the produce section, and another in the deli section. Why should they lower the Transmit Power setting on the beacons?

Question29: How are profiles merged In IS:

Question30: How does Interaction Studio unify anonymous and known identities?

Question31: How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly

Question32: What is true for behavioral triggers. Multiple select.

Question33: Which two functions does Einstein Copy Selection do for marketing campaigns?

Question34: Difference between inbox message and in app message.

Question35: In which section can you define fatigue rules to restrict a user from being recommended same content multiple times